Abstract
Creativity and rationale connote two faces of design that are sometimes viewed as
complementary: envisioning new worlds through intuitive strokes of innovation versus
analyzing reasons and tradeoffs to guide the development of new artifacts and systems.
Because it is frequently the case that different practitioners and researchers, and different
design disciplines, prize one or the other more highly, there is not only a contrast, but also a
lack of integration between creativity and rationale.
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